Typography
Our typographic language is expressed by the use of our primary typeface, Avantt. Use the guidance on the following page to implement correctly on layouts.
Ideal Stack
We have a simple and standard approach to setting type. By following these basic type usage rules, we can maintain a consistent use of type across our touch points and communications.
Text Graphic Devices
Certain graphic elements can be used to emphasize headline typography. Use these devices sparingly and only one per headline.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sun
t.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
Type and Color
Use the examples shown here to insure proper contrast and legibility on different backgrounds when creating typographic layouts.
Layout Examples
Use the examples shown here to insure proper contrast and legibility on different backgrounds when creating typographic layouts.
Typography
Our typographic language is expressed by the use of our primary typeface, Avantt. Use the guidance on the following page to implement correctly on layouts.
Ideal Stack
We have a simple and standard approach to setting type. By following these basic type usage rules, we can maintain a consistent use of type across our touch points and communications.
Text Graphic Devices
Certain graphic elements can be used to emphasize headline typography. Use these devices sparingly and only one per headline.
Type and Color
Use the examples shown here to insure proper contrast and legibility on different backgrounds when creating typographic layouts.
.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sun
t.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
.
This is a Headline
Lorum Ipsum dolor.
Subheading
Duntem haribus, nobisto tatiam quame vid ut repuda volore repudi conecta delit, optatem conem fugitae la velit omnihil eos ditem nes de excerum re ommolupta parum la dia vendit, aspelitatius alique perem sunt.
Layout Examples
Use the examples shown here to insure proper contrast and legibility on different backgrounds when creating typographic layouts.